Marketing Training | Consultancy Services

What is a fractional marketing director?

A fractional marketing director provides senior strategic leadership on a part-time or interim basis - typically 1-3 days per week. You get experienced marketing leadership without the cost and commitment of a full-time hire. We embed within your organisation, attend leadership meetings, manage agencies and teams, and drive marketing strategy forward.

Capabilities:

Part-time marketing leadership (1-3 days/week)

Strategic planning and execution oversight

Team management and development

Agency and vendor management

Board and leadership reporting

Explore Marketing Director Consultancy services

What marketing training do we offer?

We’ve created a series of Master Class style video series with included resources to deliver structured marketing education for teams at all levels. We have three courses live currently - Ecommerce Marketing Masterclass, Marketing Manager AI Optimisation Masterclass and our Marketing Director Masterclass. We can also do bespoke training customised to your industry, challenges, and skill gaps.

Capabilities:

Customised training programmes

Interactive workshops and exercises

Comprehensive training materials

Post-training support & Q&A

Certification and assessment

Explore Marketing Training services

How do you improve marketing processes?

Marketing process design creates efficient, repeatable workflows that scale. We map current processes, identify bottlenecks and waste, and design improved workflows with clear ownership, approval paths, and quality gates. Good processes free your team to focus on creative and strategic work rather than administrative friction.

Capabilities:

Current state process mapping

Workflow optimisation and redesign

Approval and governance frameworks

Tool and template development

Implementation and change management

Explore Process & Workflow Design services

How do you develop marketing team capabilities?

Team capability development goes beyond training to build sustained competence. We assess current skills, define target capabilities, and create development programmes combining training, coaching, and practical application. The goal is a self-improving team that continues to develop after our involvement ends.

Capabilities:

Skills assessment and gap analysis

Capability framework development

Individual development planning

Coaching and mentoring programmes

Progress tracking and measurement

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How do you ensure knowledge transfer from consultants?

Knowledge transfer programmes systematically move expertise from our team to yours. We document methodologies, create playbooks, run handover sessions, and provide transitional support. The goal is genuine capability transfer - your team should be able to continue and improve on our work independently.

Capabilities:

Methodology documentation

Playbooks and standard operating procedures

Handover workshops and training

Transitional support period

Ongoing advisory access

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FAQ

How does fractional marketing director engagement work?

We typically start with a discovery phase to understand your business, then embed for an agreed number of days per week - usually 1-3 days. The fractional director attends key meetings, manages marketing initiatives, develops your team, and provides strategic guidance. Engagements are usually 6-12 months minimum to achieve meaningful impact.

Can training be delivered remotely?

Yes. We deliver training both in-person and remotely, with interactive elements either way. Remote training works well for distributed teams and can be more time-efficient. For workshop-heavy programmes, in-person sessions often generate better engagement. We recommend the format based on your specific needs and team setup.

How do you measure training effectiveness?

We measure at multiple levels: immediate comprehension (assessments), behaviour change (skill application), and business impact (performance improvements). Pre and post assessments establish baselines. We track whether training translates into actual capability improvement, not just satisfaction scores.

Marketing Training & Consultancy Services

Build capability that lasts beyond our marketing program and partnership

Ready to up-skill your team?

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